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Havas Media Belgium is looking for a motivated Digital Partner


  Voltijds   Ervaren (geen managementrol)   Master   French, Dutch, English   Vast contract
Woensdag 16 Juni 2021


The Digital Partner is the senior leader charged with creating a vision, plans, and drives the enterprisewide, digital strategy, aligning the strategy with the agency's strategic objectives. Works closely with BU lead & Omni channels to define and drive the role of digital operations and how it can enable important enterprise-wide objectives.

The Digital Partner is also responsible for ensuring the integrity and fidelity of the audience throughout the Mx system, starting with defining the Growth Target and developing audiences for Mx activations and measurement, in conjunction with Intelligence, Channel Experts and Data Analysts. 

 

Job content

 

  • Digital strategy lead
  • Define target and develop audiences for Mx activations and measurement
  • Identify growth targets, leverage appropriate data sources to understand those targets, and support designing an audience-centric approach to media planning
  • Analyze and synthesize ID and non-ID based data, extracting actionable human insight from a range of proprietary and partner resources, including Havas Media’s identity-based addressable audience platform, as well as syndicated survey data, social listening, and primary research
  • Collaborate with other insights and strategy professionals to identify high-potential audiences for future growth, while maximizing return on current customers
  • Work closely with cross functional teams
  • With Mx Development teams, segment audiences for extracting insights and for optimizing media and messaging across both digital and non-digital channels
  • With Analytics, develop audience insight roadmaps to learn from media activations and refine the growth target

 

What do we expect from you?

 

  • 7+ years professional experience in audience planning/strategy and development
  • Bachelor’s or Master’s degree in Statistics, Marketing or Advertising
  • Languages: Dutch, French, English
  • Managing execution 
  • Being authentic & open 
  • Being flexible & adaptable 
  • Consumer, media and brand insights 
  • Data mining, analysis and segmentation using a range of first second, and third-party consumer datasets 
  • ID-based and non-ID based data 
  • Knowledge of media buying platforms 
  • Familiarity with cross-channel media planning 

 

Why Work with us?

 

  • A competitive salary with fringe benefits
  • A young and ambitious team
  • A warm and welcoming atmosphere
  • We are part of the Havas Group, which offers opportunities for your further training and career

 

Interest? Send a mail to marc.dewulf@havasmg.com

Solliciteren




Havas Media Belgium
Rue des Boiteux 1000 bruxelles

We believe that brands need to re-connect with consumers and approach marketing differently in order to be meaningful today and tomorrow. As a result, we are a strategic media and marketing solutions agency that considers and executes across all consumer touch points, solving business problems for our clients. Our Meaningful Brands proposition ensures that we focus on a consumer first approach to best connect brands with people, while looking for the optimal and most efficient solution; evaluating existing assets and building from there outwards. We also believe in long term, sustainable relationships and are dedicated to transforming our clients'​ businesses.



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