For everything that makes you unique
NN
CHALLENGE
BECOMING THE MOST PERSONAL INSURER IN BELGIUM
For the launch of NN, an insurance company specialized in life-insurances, we had to communicate their new mission: becoming the most personal insurer in Belgium.
WORK
FOCUS ON EVERYONE'S UNIQUENESS
Since NN believes everyone is unique and has a different lifestyle, we translated this train of thought in a new baseline: for everything that makes you unique. We communicated this new baseline through an awareness campaign that celebrated the unexpected uniqueness of people.
Through tv-commercials and six online documentaries, you could discover that people are way more than what they look like at first sight. Like Phillipe: a farmer who also runs a vinyl-shop. Or Cindy, who teaches French and English while also being one of the world’s best cage-fighters.
To watch the video click here
More cases click here